Sandhurst Military Auctioneers
(Herein referred to as SMA)

Selling at Auction


Selling at Auction is an option that many people have never considered but the advantages can be enormous. Selling through SMA gives you the advantage of offering your items not just to one person but to thousands of collectors in nearly 50 countries throughout the world. These sales are advertised extensively in specialist magazines. SMA advertisements include a full page in each issue of Medal News, Medal Year Book as well as full back covers of the MHS journal ‘The Bulletin’, aviation magazine ‘Flypast’, ‘Classic Arm’ and ‘The Armourer’. The international reputation for authenticity and accurate descriptions of all the items which appear in the large colour illustrated catalogue has built a vast clientele of eager collector’s keen to buy your items with confidence. The catalogue is not only available in the printed format but is posted online on the website as well as reaching a huge international audience by being posted on the ‘Antique Trade Gazette’ website ‘The Saleroom’. SMA also offer the advantage of regular sales and quick settlements of accounts.

Consignment of Goods

This could not be easier, items can be sent or brought by appointment to SMA at Parkwood, alternatively a courier service (giving your items the least possible time in transit) can be arranged for you. As soon as items have been examined, suitable estimates will be placed on them for you in line with current market trends. Knowledgeable staff can also help you place any reserve prices where appropriate. For large collections / high value items and under certain other circumstances, depending on location, it may be possible for SMA to visit you to collect at a modest charge. If this method is used, SMA will collect the items and issue documentation of the items taken.

Cataloguing your Items

Once your goods are received by SMA, they are consigned to the next available auction. Often the items are unidentified and unresearched however SMA have probably the largest military reference library held by any auction house in South Africa and offer a free research service once items have been consigned; often this can uncover forgotten histories that can increase the value of your consignment. Great care is taken during the cataloguing to describe items accurately and if they are chosen to be illustrated, they are professionally photographed at no cost to yourself; these superb quality photographs show items to their full advantage.

Auction Day

SMA hold 4 auctions a year. The illustrated auction photographs are advertised to local and international destinations up to two weeks prior to a sale, giving ample time for clients to peruse the collection on auction. The auction is held in the Museum Room at SMA, Parkwood, Johannesburg which lends the right atmosphere to your items which will be displayed and handled with great care by a team of knowledgeable porters and staff members. Head-dress is displayed on stands, uniforms on mannequins, medals, badges and smaller items displayed in cases; security and care of items always of paramount importance.

Seller Fees

SMA selling commission is 17.5% on the hammer price. Unlike many other auction houses, SMA does not charge any illustration fee, research fee, unsold fee, nor is there a minimum fee per lot.

A complimentary catalogue is supplied to auction Buyers, free of charge.

NB. WITHDRAWAL OF LOTS. A Seller may not withdraw any lot from the sale without SMA’s approval. If either SMA or the Seller withdraw a lot, the Seller will be charged a fee equal to 20% of lowest estimate or highest bid received, plus any photography, advertising, publicity and research charges incurred with a minimum fee of R250 per lot.

Sale by private treaty

On occasion, individuals, families and institutions may seek a completely confidential disposal or require funds more swiftly than a scheduled public auction can deliver.

SMA have great experience in these confidential sales, usually for higher value items and in recent times have brokered the private sale of several items to the delight of both the seller and the buyer.

SMA are very fortunate to have a large and varied number of clients who are constantly seeking fine collectables in most spheres of medals and military antiques.

Should you feel this method of sale might be more suitable for you, please contact Alan or Roxanne, in complete confidence.

Alan: 083 225 6729
Roxanne: 011 268 6999

Contact Us

Sandhurst Military Auctioneers

Housed at
“The War Store”
18 Bolton Road
011 268 6999

Alan Coleman
083 225 6729

Joe Vermaak
082 851 0285